Cash value life insurance & fixed annuities

You've saved.
Now make sure it lasts.

We help people build the part of a retirement plan that doesn't move when the market does β€” using fixed annuities and cash value life insurance. No securities, no market risk, no products we wouldn't own ourselves.

Brandon Roberts & Brantley Whitley  Β·  20+ years in the business  Β·  500+ podcast episodes, weekly since 2012

Two people. No call center, no lead broker.


BR

Brandon Roberts

Co-founder

Two decades designing cash value life insurance for accumulation, and the one who runs the actual numbers on policy performance. Writes most of what you'll find on this site.

BW

Brantley Whitley

Co-founder

Works with individuals, business owners, and other advisors on retirement income built from fixed insurance products. Co-hosts the podcast every week.

Browse all 500+ episodes β†’
20+Years of experience
500+Published articles
500+Podcast episodes
14Years publishing

One product protects your income. The other protects your growth.


Guaranteed income products

When the market drops 30%, these don't. The income is contractual β€” the insurance company owes it to you regardless of what happens outside.

Cash value life insurance

These don't guarantee income. What they do is grow steadily and predictably, completely outside your qualified plans.

Whole Life Insurance

Permanent coverage with cash value that grows at declared dividend rates. Stable and structured for the long haul.

Indexed Universal Life (IUL)

Cash value linked to an index with a floor that prevents losses. Flexible premiums, strong accumulation in the right situation.

Wondering whether any of this fits your situation? Thirty minutes, no pitch. If it doesn't fit, we'll say so.

Schedule a 30-minute call

The part of your money that doesn't belong in the market


Ages 35–50

Building the protected layer

High earners and aggressive savers β€” physicians, engineers, attorneys, executives, pilots β€” who've maxed their qualified plans and want a productive, tax-advantaged place for the next layer. Whole life or IUL, structured around a funding schedule that fits the income.

Ages 55+

Converting savings into income

Within ten years of retirement or already there, wanting a meaningful share of the portfolio out of market exposure and into guaranteed income. MYGAs to lock today's rates, FIAs with riders for growth plus a floor, SPIAs to simplify the monthly number.

Free Policy Check Β· 3 Minutes

Already own a whole life or IUL policy? See if it's built to last.

Answer 7 quick questions and get an honest read on where your policy really stands β€” funding, costs, lapse risk, and fit. No agent, no pitch.

Take the policy check β†’

Free Β· Takes 3 minutes Β· No email needed to see your score.

Most retirement plans have a gap. The question is what fills it.


The question isn't how much you've saved. It's how much of your retirement income is actually protected from what markets do in any given year. For most people, the honest answer is: not enough.

Where a typical retirement income comes from

Monthly expenses
What you'll actually spend
$6,500
Social Security
Guaranteed, fixed
$2,800
$3,700 gap
Portfolio withdrawals
Market-dependent
$3,700

When markets drop in year two of retirement, that $3,700 either shrinks or it accelerates the depletion of your savings. Our products address the gap in two different ways β€” and it's worth being clear about how they differ.

Fixed annuities Contractual income

MYGAs, SPIAs, and FIAs with income riders replace market-dependent withdrawals with income the insurance company is legally obligated to pay β€” regardless of what markets do. Contractual, not conditional.

Cash value life insurance Stable, not guaranteed

Whole life and IUL don't produce contractually guaranteed income. They produce a tax-advantaged cash reserve that grows at declared rates with no downside exposure β€” one you can access via policy loans in any market. In a down year, you draw from the policy instead of selling assets at a loss.

Hypothetical example for illustrative purposes only. Individual results vary based on spending, Social Security benefits, existing income sources, and product selection. Cash value life insurance distributions via policy loans are not guaranteed income and depend on policy performance and loan terms.

Not sure where you stand?
We can help you find out.

Thirty minutes on the phone costs nothing. We'll look at what you have and tell you honestly whether any of this makes sense for you β€” and if it doesn't, we'll tell you that too.

Schedule a 30-minute call or send us a message