It’s September, well almost anyway, so you know what that means? Yep, it’s life insurance awareness month again.
We know that today is technically August 31st for all you obsessed with details, but we’re assuming that most of us will be enjoying the last hoorah of summer this weekend–which means we probably won’t be thinking about life insurance.
Now, it’s nothing new for us to talk about life insurance here on this blog and most of the time we write about the alternative uses of life insurance as a cash accumulation vehicle or its use as a fantastic alternative investment. However, today I’m just gonna talk about how important is to have life insurance.
I'm not talking about buy life insurance for any of the alternative uses that I listed above or that we often discuss here on the site, but just the importance of owning it for what it is—
a plan to protect your family from financial ruin if something were to happen to you today and you weren’t around tomorrow.
LIMRA, a life insurance industry research organization has put together some interesting statistics regarding Americans and life insurance:
Look, we know with record unemployment and our financial system in chaos, the last few years have been extremely difficult for a great many families. This means some people think they just can’t afford the coverage that they need.
But keep this in mind, if you’re family is struggling already, imagine how tough it would be for them if you were gone?
Please don’t let affordability be an issue for you when it comes to protecting your family with life insurance. A term life insurance policy from a reputable company could cost you less than $20/month.
This year’s spokesperson for Life Insurance Awareness Month is Buddy Valastro aka the “Cake Boss” . I know it seems like an odd choice but if you watch this really short video you’ll understand why they chose him.
[FMP poster=”https://dl.dropbox.com/u/9836801/Cake%20Boss%20image.png” width=”550″ height=”413″]https://dl.dropbox.com/u/9836801/Life%20Insurance%20-%20Buddy%20Valastro%2C%20The%20Cake%20Boss%2C%20Talks%20About%20His%20Story%20of%20Loss.mp4[/FMP]
If you need help with getting more coverage, or if you’d just like to find out how much it would cost to get the coverage you think you need, please contact us, we’re always happy to help.
Brantley is a practicing life insurance agent and has been for nearly 18 years. After years of trying to sell like his sales managers wanted him to, he discovered that people want to buy life insurance if you actually explain the benefits.