It's that time of year again…time for companies that offer participating whole life insurance policies to make their dividend announcements for the coming year. (And yes, we realize these are technically the 2018 dividend announcements but since they're made in 2017 we refer to it as the 2017 season.)
This year the “trend is not your friend…again” as there only two companies (that we follow) who have decided to hold their dividend interest rate (DIR) steady. All others decreased their DIR.
Most companies continue to cite a challenging environment for generating investment income as interest rates remain depressed. Obviously, no one expected long term interest rates to bump along the bottom for anywhere near this long.
Brantley is a practicing life insurance agent and has been for nearly 18 years. After years of trying to sell like his sales managers wanted him to, he discovered that people want to buy life insurance if you actually explain the benefits.